Konstantin Lössl becomes Chief Orchestration Officer of the Scholz & Friends Family

Konstantin Lössl will be appointed Chief Orchestration Officer of the Scholz & Friends Family from March 1, 2024. Scholz & Friends is thus underlining the strategic importance of orchestration for the future development of the agency group.

As Chief Orchestration Officer, Konstantin Lössl will promote the systematic and sustainable networking of minds and skills within the agency group to offer existing and new clients superior orchestrated solutions with the best of all worlds of the Scholz & Friends Family. In addition, a newly systematized portfolio structure will ensure faster orientation both internally and externally and strengthen the agency group's areas of expertise and growth.

FM Schmidt, CEO Scholz & Friends Family: "The appointment of Konstantin Lössl as the first Chief Orchestration Officer of a German agency has a signal effect both internally and externally. Konstantin will make a decisive contribution to the further development of the Scholz & Friends Family into a networked matrix organization. Tailor-made solutions based on the effective networking of specialized competencies are increasingly becoming a competitive advantage. In his new role, I look forward to Konstantin driving forward orchestration as a differentiating factor in a client-relevant way."

Konstantin Lössl: "Our strength is to work in an orchestrated way for our client partners. This is how we create creative marketing and process solutions for a wide range of requirements. Orchestration is at the core of the Scholz & Friends brand. In future, we want to make this "asset" tangible at all management levels and in all agencies within our Group and involve our client partners even more closely. This will enhance our customer relationships, improve our work and make it even more sustainable."

Konstantin Lössl joined Scholz & Friends in 2015, where he built up and managed the department for live communication and events with Scholz & Friends Live, among other things. During his career at Scholz & Friends, he has worked for many well-known clients such as Volkswagen, Audi, Coca-Cola, RWE, Henkel, various German Federal Ministries and the European Commission.